aka KING COCKTAIL, developed his extraordinary techniques and talent tending bar at great establishments, most notably New York's famous Rainbow Room, where in the '80's, he pioneered a gourmet approach to recreating the great classic cocktails. DeGroff has since been credited with reinventing the bartending profession, setting off a cocktail revival that continues to flourish.
Winner of two JAMES BEARD AWARDS for Wine & Spirits Professiona land the Life Achievement Award -Who's Who in Food & Beverage, Dale DeGroff is the author of
The Essential Cocktail and The Craft of the Cocktail (Random House). His enormous influence in the bar world has spanned three decades.
is also a partner in the award-winning bar training program, Beverage Alcohol Resource (BAR). Beverage Alcohol Resource is a comprehensive training course led by six of the world's leading spirits and cocktail authorities: Dale DeGroff, Doug Frost, Steve Olson, Paul Pacult, David Wondrich, and Andy Seymore, and designed to provide a complete education in spirts and mixology.
DeGroff is also the founding president of the
Museum of the American Cocktail (now merged with the Southern Food & Beverage Institute in New Orleans)
Origins and History of Aromatic Bitters.